condenast.co.uk/partner/fordka/en-gb/

A mini site for Girl to promote Ford's Ka. Some cheap backstage footage, a poor "get the look" video, shit quizzes and a pop-up with registration. This is not a campaign but a bunch of content thrown together to get the most of Ford product placement money. http://www.condenast.co.uk/partner/fordka/en-gb/