3 Oct 2008
adidas.com/campaigns/originalsproductdisplay/content/Phase2Q4/
I was waiting for so much more for this campaign, for a start there is only 4 clips to play with and most of them are cliché, Diesel does this sort of thing so much better. The image you get is a bit hit and miss and it doesn't matter really as I don't see why anyone would like to use them as wallpaper or do the experience again. They have tried to make the interface interesting but using a digital camera language but they haven't pushed it enough and therefore you might be a bit lost as how and why to use the save function as the button to save is still present when viewing the saved photos. http://www.adidas.com/campaigns/originalsproductdisplay/content/Phase2Q4/
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