whitebandaction.org

The new phase of the End Poverty campaign. The site aims to get you to sign up and do 5 things to help the campaign. The clear design and short text is perfect to engage people that are use to not pass the home page of most site even if this lead to some design issues as in the 'Who we are' section for example. I would I have liked to see more media content available especially some podcasts and I would have also have shorten version of the video as at nearly 8 minutes it will be a switch off factor for the youTube generation. http://www.whitebandaction.org/

Update: The in my name Youtube channel has been launched http://uk.youtube.com/inmyname