4 Sept 2008

nationalbakingweek.co.uk



It looks like that as long you have the cash anyone can do a 'national day' or 'national week' about something. Is there a corporation somewhere that is actually in charge of looking after all the weeks'campaigns? just to make sure they don't clash? like making sure this campaign doesn't clash with the Holocaust remembrance week for example (bad joke - sorry). Anyway the site features the usual family oriented content and managed to plug all the sponsors product nicely without forgetting the usual celebrity thrown in for good measure. The blog is a nice idea but I would have liked to see more user generated content, an use of videos or simply the possibility to print the recipes. http://www.nationalbakingweek.com

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