Over 10,500 people like it (and one of them one the ringtone) isn't this pathetic? or am I just too cynical and I should see this as only a bit of fun?
I have to admire who ever say: "we have no budget for this, fuck it, let's just use Facebook and put the product shots in the photo albums, no need for streaming the video, Facebook can do that for us. No need for a shit product site and a CMS for UGC, Facebook again will do, after all, our audience is already there."
Other activities are UGC videos started by the brand and Dodo your photos application coming soon so it's obvious that they are going for the Compare the Market, meerkat strategy.
The death of the mini-site? maybe...
http://www.facebook.com/5AliveDodo
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1 comments:
A pathetically contrived viral campaign jumping on the same theme used by so, so many ads past. I just wonder how many feeble minded fools already have this as a ringtone and screen saver - god I f****ing hate it grrrrrr !
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