honda.co.uk/cars/insight/

It would be good to let people see the plants without having to register first but this is a simple idea that hopefully will make people come back to the site, especially as there is the added bonus of winning something everyday. Add a schedule of special plant treatments and the fact that they display user submitted content and this make for a great proposition to deliver the green message that Honda is proud to lead. It's not Animal Crossing yet but it's getting there...http://www.honda.co.uk/cars/insight/