At first I was please with the video sequence and it felt like I was in a pub, it then felt even more like I was in a pub when the sound loop starting to be annoying. It's a portal to the brand and they have throw everything in, from the shit football game to the old "send a postcard" with the usual forum and drink selector. Pass this and the presentation keeps the spirit of the brand well. The shopping section is worth looking out just to see the products available (Fur Bikini anyone?). The UK section is small but it looks like the brand is getting ready for a lot of offline events.
http://www.jaegermeister.ag
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