19 Nov 2008

micheledauria.com



As we know the latest trend for big brand is to produce content, let's face it the traditional advertising model doesn't work anymore. This is not the place to start discussing the pros and cons of corporate sponsorship but it means that more creative work are being done and that's a good thing for the industry. So take what you need out of it...http://www.micheledauria.com/

1 comments:

{ gonebabygon } at: 19 November, 2008 said...

was going to say that the michele dauria thing reminded me a lot of this old web project which was brilliant for a bit, before the individuals discovered that real life got in the way...

http://www.ninjai.com

It's old but it sets a good model.
The Story being "We aren't working so let's put our skills on the web and love of anime to use" and then as a result of the website they get the work and also get featured on Atom Films, and stop working on the once monthly episodes..

ravi

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