31 Jul 2008

thesun.co.uk/sol/homepage/desktopkeeley/



Desktop characters are not new, but it's interesting that The Sun has decided to create one and looking at their readership I would say that they are bang into their target audience. So what's the problem? perhaps that this will probably not go down well with the HR department of certain corporate firms (if they haven't already blocked the port for the feeds) or that most Sun reader are probably part of the working force that does not use a PC as part of their daily tasks. Nevertheless it's a nice Adobe Air application. http://www.thesun.co.uk/sol/homepage/desktopkeeley/

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