rockyourlook.com

JC Penney takes the usual 'upload your video' contest seen so much on youtube (even if they use it for streaming) and add some nice editing functionality for the teens. The prize is great as it linked with The Teen Choice Awards but why choosed such old songs for a young audience? The site doesn't do anything else than the competition but considering the teen's attention span that is probably a good choice. But why have they let though an unshaven topless man? http://www.rockyourlook.com/