Fairtrade: The Big Swap

The design invited you to add your swap, the call to action is simple and quick and you get rewarded with a free downloadable CD (with the terrible Zingolo single, but Cadbury needs to use it after all the money they spend on it). They should push the events a bit more as you might not explore this section. A Flick group is a good idea but as usual it's only filled with agency / organiser pictures, 14! http://www.fairtrade.org.uk/thebigswap/